Smart marketers are using their blogs to create a buzz about their business. Blogging has become a widely accepted business tool with good reason – out of all of the online marketing strategies available, blogging is by far the cheapest and provides real value in relation to the amount spent.
Blogs can create more than just a buzz and as WebProNews points out – blogging can:
- Showcase your personality
- Create a feedback cycle
- Build a loyal community
- Create an emotional investment
- Increase your credibility
Any business that has the resources to manage a blog will find that the investment is well worth event. The investment need only be 30-45 minutes each day.
Blogging is here to stay. If you’re not blogging and your research shows that your competitors are then your losing out. Start blogging your business and create a real buzz.